Welcome to BōRō, a jewel of a shop in beautiful downtown Roanoke, Indiana.

We carry beautiful, unique, artisan quality pieces for you and your home. You will find items from luxurious alpaca rugs to delicious perfumes to the softest, most adorable treat for baby. We all deserve a little luxury in our lives, no?

Come visit us and see what's new this week.

Hours of Operation

Our hours are varied so please call ahead!

Our Address

164 N. Main Street
Roanoke, IN 46783

Our Phone


Our Email



Hello, I'm Felicia, owner of BōRō. I'm wife to Mitch, momma to two adorable fur babies and designer of spaces to lift your heart and make you feel inspired to live well in your home. Now, I've created BōRō in Roanoke, Indiana. I opened this store for people like you and me that love the beautiful, the unique, the luxurious and that simply perfect "little something". I've hand selected all of the items for the shop and in some cases I personally know the artisans of these creations. Because some are handmade, they are truly unique, one of a kind items. I can't wait for you to come visit and see the selection!

We are located in the sweet little town of Roanoke, IN on Main Street. Roanoke is a great place to have a delicious lunch and spend the rest of the day browsing through the shops and finding that special treasure. Perfect for a girls day out.

Felicia & Mitch

Fur Babies Baxter and Oliver